If there was ever a sports activities documentary that wanted to be made, aggressive consuming is the obvious sport. Joe Ruzer and Sean Slater’s Scarf Face is a lot greater than a documentary about this odd pastime. As a substitute, who knew this sport had a darkish, seedy underbelly.
Our story begins in 2007 on the 92nd Annual Nathan’s Scorching Canine Consuming Contest. The six-time defending champion is Japan’s Takeru “Tsunami” Kobayashi taking up the U.S. challenger Joey “Jaws” Chestnut. It’s right here that Chestnut would proceed to inch out Kobayashi for the subsequent three years. Then immediately, Kobayashi is gone.
“…he could be banished from Main League Consuming and instantly discredited in retaliation.”
That is the place the organizer and promoter, George Shea, is available in. Scarf Face shouldn’t be in regards to the sport of consuming however the man with common management over all the sport. He made heroes, heroines, and superstars however demanded a minimize of everybody’s motion together with absolute loyalty (i.e., iron-clad NDAs). He created the entity often called Main League Consuming (MLE), sanctioned by his Worldwide Federation of Aggressive Consuming. As a result of Kobayashi refused to signal an endorsement deal, he could be banned from future competitors.
Shea is credited with placing aggressive consuming on the map. For many years, he turned Main League Consuming and the Nathan’s contest right into a reliable sport that included protection on ESPN and its enlargement into different franchise meals manufacturers, like Gyoza dumplings and pizza. Shea was additionally a ruthless businessman. Suppose WWE’s Vince McMahon, besides Shea, believes it is a reliable sport. He knew he had a monopoly on the game, and when Kobayashi started getting endorsement offers, Shea demanded his minimize. When Kobayashi refused, he could be banished from Main League Consuming and instantly discredited in retaliation.